Sunday, March 19, 2017

Interfaith Quilters quilt show in Longmont on Saturday

From left: Donna Parsons, Karan Michael and Luanne Ross pose in front of the "Harmony in Blue" quilt Friday morning during setup for the 31st annual Interfaith Quilters quilt show at First Evangelical Lutheran Church, 803 Third Ave.

The 99 patches for "Harmony in Blue" were created by individual members of Interfaith and is one of approximately 725 quilts for sale. Last year's sale raised $34,000 for the OUR Center and Safe Shelter of St. Vrain Valley.

"We really appreciate the community support, big time," said Michael, Interfaith's vice president.

The sale runs from 10 a.m. to 4 p.m. Saturday.

Tuesday, February 21, 2017

2017 KEY TO SMALL BUSINESS SOCIAL MEDIA MARKETING


Here’s my 2017 New Year’s resolution to you: I want you to focus on your organic social media reach for the next year. As we wrap up 2016, I’ve been reviewing my core strategy for my personal brand and why it matters for all of my clients, small business friends, contemporaries, and others putting out branded content. Over the past year, I got really serious about putting out content on YouTube, Facebook, Snapchat, and, most recently, Instagram as they introduced new platform features.

Tuesday, February 14, 2017

5 Reasons Why You Should Build A Small Business — Not A Start-up



I know we all want to do important things. We all want to work on important products, start important companies and accomplish tasks that could change the world and have an enormous impact. I see this in entrepreneurs and the tech community more than anywhere else.

The question we ask, whenever we hear about a new business or idea, whether it’s renewable energy or a messaging app or a fucking hamster sled, is this:

Will it scale?

And then if we find out that whatever idea we’re looking at can’t instantly scale to a million users and isn't designed to be a billion dollar concern, we dismiss it. Sometimes, even laugh at it. When we do that, we’re being assholes. Huge assholes. Because starting a big, huge, fancy, sweating tech company isn't the be-all and end-all, and choosing not to do that doesn't make anyone stupid.
In fact, going in the opposite direction is likely to make you happier, healthier, wealthier and shit-tonne wiser. You can choose to found an on-line small business rather than a start-up unicorn. What’s the difference?

A start-up unicorn wants to grow fast and grow big, take on investment and gain dominance.
An on-line small business wants to to grow within clear limits, reach profitability and serve customers.